Bluera Viet Nhat aims to become a national electric vehicle brand, leading in technology – durability – user experience in Vietnam. Not only selling vehicles, Bluera wants to create a green, safe and cheap mobility ecosystem for every family.

• Bringing to Vietnamese people strong – durable – economical electric vehicles that meet Japanese standards.
• Continuously upgrading batteries, engines and safety features so that users can drive with more peace of mind and with more durability.
• Building a dedicated dealer and customer care system so that anyone who buys a car can feel secure in the long term.
• Contributing to promoting the trend of green transportation, reducing emissions and improving the quality of life of the community.

1. Quality is number 1
Prioritize durability, stability, quality components.

2. Japanese technology – streamlined and efficient
Focus on optimizing the engine, battery, safety to create better quality products.

3. Honesty & Transparency
Transparent prices, clear warranty policies and strict implementation. Bluera commits to doing what it promises, putting prestige first.

4. User-oriented
From design to after-sales service, customer experience is the center – simple operation, convenient maintenance and extremely easy spare parts replacement.

5. Sustainable development
Promote electric vehicles to create green, civilized, less polluting travel habits.